GWM makes the Brand Finance Auto 100 list once again
Not only did GWM secure another spot on Brand Finance Plc’s 2015 list of the world’s most valuable automotive brands, it also moved up the ranks with an improved brand rating.
Brand Finance is a renowned independent British brand management and valuation consultancy, considered one of the Top 5 globally.
The list is compiled each year according to automotive brands’ value and content, and features commercial vehicle, motorcycle and parts brands. GWM moved up seven places from 2014 to 33rd position, boasting a 15% increase in brand value and a new AA brand rating – the highest rating of the 19 Chinese brands listed.
In recent years, the world has taken notice of GWM’s increasing brand value, which is currently estimated at U$2.7 billion. During 2014 alone, it was included on lists such as the "Forbes Asia Fabulous 50", "Fortune China 500", "Brand Finance Auto 100", and "Interbrand Most Valuable Chinese Brands” to name a few.
These accolades reaffirm GWM’s growing popularity as a global brand, and the brand looks forward to earning more such mentions in future.